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Tech might be flashy, but process is foundational.

In our latest article in The Interline, we make the case that fashion’s biggest opportunity isn’t the newest tool or platform. It’s how brands build, develop, and connect workflows across teams and functions.

From materials to merchandising to go-to-market timing, process gaps are the real constraint on speed, margin, and customer value.

If we want better tech outcomes, we have to fix the way we work first. And HOW we create products through our product creation process.

Read the article by clicking here.