As seen over at Retail Dive…
Saks Global is betting big on its Top Seller Program.
Saks wants to bring in talented stylists with a roster of clients / Rolodex.
Increasing sales through loyal customers that trust their ‘person’ no matter what department store (or department) they work in is a great move.
The challenge for Saks will be having the right inventory so stylists and sellers can meet their sales goals (and Saks’ sales forecast).
This move isn’t just about sales incentives. It’s about rebuilding the art of clienteling: leveraging relationships, trust, and deep product knowledge to bring loyal customers back into stores.
Luxury retail has always been powered by the people behind the product.
Saks knows that relationships will drive long-term growth and SALES.
