The Chief Merchant Minute – Are You Boring Enough?

The Chief Merchant Minute – From the Front Lines

Elevators, Not Escalators

We talk frequently about raising the value of brand-vendor relationships. The idea to move away from transactional relationships and towards true partnerships with higher trust and some shared risk. Even better, is when a vendor can become a pioneer and share new insights and innovations with the brand. But, in doing so, we have to […]

The Chief Merchant Minute – The Rearview Mirror

Kornit Konnections 2026

Care of Scott Walton over on LinkedIn: One of the biggest opportunities in fashion right now isn’t just new technology. It’s PROCESS INNOVATION! That’s why I’m thrilled to announce that Liza Amlani, widely known across the industry as The Chief Merchant, will deliver a keynote at Kornit Konnections 2026 titled “Process Innovation: The Most Underrated […]

The Chief Merchant Minute – You’re Wound Up Too Tight

HGI – Materials Strategy Is An Untapped Opportunity

Sometimes the HOW is more valuable than the WHAT. An over-indexed focus on design or product at the expense of workflow efficiency can put a drag on the bottom line. Liza Amlani’s book “The Material Life: Process Innovation for Retailers and Brands” discusses how to flip this paradigm. Read more over at Hertzman Global Intelligence (HGI).

You’re Having (Digital) Twins!

Don’t confuse being “data-driven” with being smart.

Significant Shrinkage

There’s sufficient motivation for companies to remove risk from their supply chains. One way to do it is to shrink it.

The Chief Merchant Minute – Fitted Intentions