Olympic Capsules

I talked to The Canadian Press / Global News about lululemon’s Olympic gear. Here’s my hot take: This Olympic collection feels noticeably more commercial than previous assortments. The color palette and silhouettes strike a balance between performance and everyday wear, making the product accessible not just to athletes, but to Lululemon’s broader customer base. While […]

The Interline: Fashion’s Most Underrated Opportunity

Tech might be flashy, but process is foundational. In our latest article in The Interline, we make the case that fashion’s biggest opportunity isn’t the newest tool or platform. It’s how brands build, develop, and connect workflows across teams and functions. From materials to merchandising to go-to-market timing, process gaps are the real constraint on […]

Materially Overdeveloped

Here’s something that you might not be thinking about when creating products… We already know that overdevelopment is an issue. But, there is a more detailed way to look at this issue, at least from the POV within the four walls of a retailer or brand. Overdevelopment can be broken down into two buckets: First: […]

Sourcing Journal – The Rearview Mirror

Retail decisions ripple …and most brands don’t notice. In our latest contribution to Sourcing Journal, we argue that supply chain strategy can’t be built by looking forward alone. You have to look in the rearview mirror and understand how decisions made at the buyer/brand level echo backward through materials, sourcing, and production. “When learning to […]

Cozey Up

I spend a lot of time in stores. Over the holidays, I walked into a store I had never visited before: Cozey on Robson St. in Vancouver. The experience was genuinely delightful. Sofas, ottomans, rugs, every style beautifully displayed. You could see the product, feel the fabrics, imagine it in your home. We came in […]

Mere Merchants Podcast

Liza’s latest podcast appearance is live and this time she joins the Mere Merchants podcast. We discussed the role of the merchant and why process innovation & a materials-first mindset will unlock margin, profit, and speed. A few talking points include: How we create product matters as much as what is in the assortment. Merchants […]

Materials Are Everything

Momentum is building rapidly in materials research, discovery, and next-generation innovation. Consider a few signals: AI-native materials startups such as Lila Sciences, CuspAI, and Radical AI have quietly raised more than $1B to build “self-driving labs” that search for new molecules and chemistries. Microsoft is productizing chemistry and materials discovery through Azure Quantum Elements, and […]

New Report: From Stitch to Scale

Uncertainty has become the new normal for fashion. Tariffs, supply chain disruptions, excess inventory, and shifting consumer demand are putting unprecedented pressure on brands, retailers, and manufacturers. This report, From Stitch to Scale , is the result of a partnership between Lectra and Retail Strategy Group. From Stitch to Scale captures real-world insights from industry leaders across […]